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Launching in São Paulo? Start with the market read.

TBO's Real Estate Market Guide in PDF (in Portuguese), with the panorama we use to position launches, plus the São Paulo snapshot published on this page: population, economy and local market activity.

  • Overview of the Brazilian real estate market in 22 pages
  • São Paulo snapshot with public data (IBGE) on this page
  • The positioning framework used in TBO's launches
  • PDF straight in the browser, no install

São Paulo snapshot

11.451.999
residents
R$ 1,07 trilhão
municipal GDP
R$ 4.548
avg work income
2
launches tracked

Real Estate Market Guide — São Paulo

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