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Capabilities

An integrated launch team, working remotely with developers abroad.

TBO is a creative studio built for one thing: bringing a real estate development to market. Branding, architectural visualization, marketing and film run inside a single operation, on one schedule, under one creative direction. Since 2019 we have delivered over 170 launches from Curitiba, Brazil.

2019
Founded, in Curitiba, Brazil
170+
Real estate launches delivered
4
Disciplines under one operation
UTC-3
Single time zone, year-round

What we do

Four disciplines, one operation

Engaged together for a full launch, or one at a time. The briefing is shared either way, which is what keeps the brand, the imagery and the campaign saying the same thing.

Architectural visualization

Stills, animation and interactive tours produced from architectural drawings, in coordination with the practice of record. Used for pre-sales, investor material and sales gallery content.

  • Exterior and interior stills
  • Film and motion
  • Interactive and virtual tours
  • Masterplan and aerial imagery

Real estate branding

Naming, positioning, identity and launch narrative for a development. The brand is built to hold the price, not to decorate the campaign — including branded residences and mixed-use.

  • Naming and verbal identity
  • Visual identity system
  • Brand book and applications
  • Launch narrative and key message

Film and audiovisual

Launch films, manifesto pieces and social cutdowns. Produced either as CGI, as live action, or as a mix, depending on what stage the building is at.

  • Launch and manifesto films
  • CGI and live action
  • Social cutdowns
  • Sales gallery loops

Launch marketing

Campaign strategy and performance across the pre-sale and sale phases, built on the same brand platform the rest of the work comes from.

  • Launch campaign strategy
  • Paid media and performance
  • Landing pages and lead capture
  • Reporting through the sales phase

How we engage

Two ways to bring TBO in

Direct engagement

The developer contracts TBO for the launch, in full or by discipline. One team, one schedule, one point of contact — the same way we work with developers in Brazil.

Production capacity for your team

An in-market studio, agency or developer with an internal team brings TBO in as production capacity, under your direction and your client relationship. You keep the client; we deliver the work.

Working remotely

Time zone overlap

TBO works from Curitiba, Brazil, at UTC-3 all year — Brazil has no daylight saving time, so our clock does not move. English and Portuguese are both working languages.

RegionDifferenceOverlap
Americas — New York, Miami, Mexico City1 to 3 hoursFull working day
Europe — Lisbon, Madrid, London3 to 5 hoursOur morning through your afternoon
Gulf — Dubai, Riyadh, Doha6 to 7 hoursOur morning, your afternoon
Southeast Asia — Singapore11 hoursOur early morning, your evening

Tell us what you are launching.

Send the development, the stage it is at and what you need produced. We reply within 24 business hours, in English.