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TBO Glossary

Real estate development (incorporação)

Definition

Real estate development (incorporação imobiliária) is the activity of conceiving, structuring and selling a development before or during construction, regulated in Brazil by Law 4,591/1964. The developer assembles land, design, funding and sales, and is liable for delivering units sold off-plan. It differs from construction: the builder executes the works, the developer carries the business risk.

From vocabulary to practice

TBO builds brand, 3D imagery and campaigns for real estate launches. If this is about your next development, the conversation starts here.

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