NURA
Services
Branding Marketing Digital 3D Audiovisual
Client
GRP Construtora
Location
Maringá, PR
About the project
Brand concept, visual identity, logo, visual universe and color palette. Strategic launch planning, digital campaign, social media and traffic management. External facade perspectives, leisure areas, pool and staging. Launch film, teaser and audiovisual content for campaign.
View all projects// Challenge
GRP Construtora wanted to launch NURA as a benchmark development — with an integrated campaign from naming to audiovisual. The challenge was to create a brand with strong identity, build the complete architectural visualization and orchestrate the entire digital strategy for the launch.
// Result
We delivered naming, complete visual identity, digital marketing strategy with traffic management, 3D facade and leisure area visualizations, and launch film production — an integrated ecosystem that generated high engagement rates and qualified leads.
