Marco Andolfato is co-founder and Creative & Operations Director at TBO, an integrated creative agency running Digital 3D, Branding, Marketing and Audiovisual under one roof for high-end real estate launches in Brazil.
Trained as an architect and urbanist, he co-founded TBO in 2018 in Curitiba alongside Ruy. Since then he has led the creative direction and production pipeline across more than 170 launches for Brazilian developers — including AUMA, Mirage, Nura, Porto Alto, Axis (Maringá), Amaran, BSA, San Gimignano and Viplan.
His work starts from a simple premise: launching a development is different from selling it. A launch is editorial and spatial — it demands a narrative that prepares the ground before the campaign goes live. Under that thesis, Marco aligns every creative discipline (3D, branding, marketing, audiovisual) onto the same pipeline, with approval gates at each phase, so every render, every name, every film and every asset speaks the same language.
He also writes regularly on the TBO blog, with analyses on real estate branding, the premium market, launch narrative, and the relationship between architecture and brand-building.